The Ultraviolet Edge – WGEF Partners with Urban Decay

Women’s Global Empowerment Fund is honored to be selected as the first organization to receive a donation from Urban Decay’s new initiative –  The Ultraviolet Edge – their global initiative to empower women. By helping to fund organizations that fight for the rights of women everywhere, Urban Decay encourages all women to embrace their individuality in everything they do. That’s the definition of beauty with an edge^™.

Women’s rights is a complicated landscape with many worthy causes, so Urban Decay decided to pool together the money raised by The Ultraviolet Edge, which will provide the flexibility to support a variety of organizations that are doing incredible things to empower women. With this new initiative, Urban Decay plans to donate three million dollars to causes that support women over the next five years alone.

If that wasn’t exciting enough, as part of the efforts to empower women through The Ultraviolet Edge, Urban Decay will be recognizing inspirational women who rock our world—starting with a woman we’ve all admired forever: Gwen Stefani. Like us, she has a history of breaking down barriers and hails from Orange County, California. We dig Gwen’s innate ability to set trends and defy expectations. She also shares our passion for empowering women and will help give this initiative the attention it deserves.

100% of your purchase price of the limited-edition primer potion ENIGMA funds The Ultraviolet Edge! To learn more about their initiative and how you can help, visit TheUltravioletEdge.com.